
I will survive …
Joanna’s latest work is an inspiring piece for Ovarian Cancer Action. Voiced by Kate Winslet, who lost her own mother to ovarian cancer, the 60-second spot features a number of young girls reciting the lines from Gloria Gaynor’s iconic track ‘I Will Survive’. As the girls defiantly deliver the lines, their voices begin to blend with a re-recorded version of Gaynor’s hit, performed by Birdy.
Joanna says: “The song is so well known yet we wanted the words to feel generated by the girls themselves, not practiced or delivered in a way that sounded learnt. So, while it was a little unnerving, we didn’t tell the girls about the song beforehand, and then worked with them to get the sort of honest performances we all wanted”.
View more of her amazing work HERE
